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With the decline in shopping at malls, e-commerce shopping has risen. Not many consumers notice the art of showcasing an item on sale. However, product photography has turned out to be necessary for today’s e-retail market. The best product photographer confesses the burden of expectation that items clicked must look sale-worthy.
Online sales have sky-rocketed due to not being able to walk over to a shop and make purchases. Product photography pricing has therefore increased as several brands turn towards frequent product photoshoots.
Ms. Aarti is the CEO and founder of EtherArts Product Photography, a company based in Atlanta, Georgia. She and her team have worked with high-end projects, including ghost apparel photography, amazon products, and more. Through the years, they’ve become experts at seamlessly elevating luxury products into iconic images that inspire instant clicks.
We live in times of click and pay rather than shop and pay
At EtherArts Product Photography, incoming orders are rising due to the rapid increase in demand for product photography. We now live in times where seeing is buying and then trying the product.
It’s not as easy anymore to walk over to a shop, touch, and experience a product due to safety reasons. The pandemic has created unforeseen hazards and fear for one’s safety.
Therefore, buying your favorite items requires online shopping. However, the market being in its highest competitive state has taken a turn.
The best product photographer knows that the item they click has to catch the customer’s eye. Therefore, skill and precision play an essential role when it comes to clicking products.
EtherArts Product Photography has a dedicated team of professionals ready to capture iconic images through Amazon photography, white background, e-commerce, reflective products, and more.