The Ultimate RainCoat story begins with one of its founders purchasing a new 2001 Audi. After having previous cars waxed and detailed 2-3 times per year, he wanted to find a more permanent solution that was better performing than waxing and that would take less time. Several products were tried, including a product that required 24 hours to instal, but would provide a coating that lasted at least six years without having to wax the car. It worked OK, but the coating provider did not invest in his product and it soon became obsolete in comparison with newer products. Even though the coating was applied again on two new cars, it soon became apparent that paint-enhancement coatings were in their infantile stage of growth and were hard to find, although they did a better job of protecting automobile paint than waxes did, and lasted longer.