Eric Mower & Assoc

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If you’re reading this, it’s because you want to be successful, profitable, trusted, preferred, desired, or any number of appealing adjectives. But before you can be any of these things, you must first Be Liked. And that’s where we come in. EMA uses deep human insight to craft powerful, integrated solutions that do more than just convey a message. They resonate within your customers’ hearts and minds, making your brand a relevant and important part of their lives. Simply put, we help you Talk Human. And it’s the first step towards helping you Be (Whatever It Is You Want to Be).

Promotions and Marketing at Retail
Dinosaurs, Tickle Me Elmo, baby toys—our Fisher-Price work may look like the ultimate wish list for kids and parents.

Dinosaurs, Tickle Me Elmo, baby toys—our Fisher-Price work may look like the ultimate wish list for kids and parents. In reality, it's a broad range of retail marketing, visual merchandising and sales promotion programs created for national and account-specific use.

Branding and Awareness Campaign
EMA’s Nucor ads are recognized among the top creative of the decade by BtoB magazine. With arresting visuals and compelling copy, EMA describes Nucor's strong corporate culture and commitment to being environmentally conscious.

EMA’s Nucor ads are recognized among the top creative of the decade by BtoB magazine. By using arresting visuals and compelling copy, EMA was able to describe Nucor's strong corporate culture and commitment to being environmentally conscious. By developing brand positioning to reach specific audiences, Nucor generated awareness among C-level execs, potential investors, legislative leaders and the media.

Face of Success Campaign
In an effort to heighten engagement with the Remington brand among young men, EMA launched a fun-filled campaign that included an interactive microsite, game and sweepstakes.

In an effort to heighten engagement with the Remington brand among young men, EMA launched an edgy, entertaining campaign that included an interactive microsite, game and sweepstakes. The campaign, which also included PR and social media, was highly successful in promoting Remington's shaving and grooming products during its all-important holiday sales season.

EMA helped Kodak reinvent the trade show experience with K-Zone, a live, interactive “talk show” that ran continuously at the Kodak booth during the Print 09 trade show.

EMA helped Kodak reinvent the trade show experience with K-Zone, a live, interactive “talk show” that ran continuously at the Kodak booth during the Print 09 trade show. Open to the attendees and streamed live over the Web, K-Zone helped generate standing room crowds, nearly a million media impressions, and higher than expected sales of Kodak products.

Dixie Consumer Advertising
Plates that defy gravity, insulated coffee cups, napkins that are tough and soft, cup dispensers that reduce germs. EMA's work for this client covers the full spectrum.

Plates that defy gravity, insulated coffee cups, napkins that are both rugged and soft, cup dispensers that reduce germs. Our work for this client covers the full spectrum. Regardless of which product we're promoting, or which medium we're promoting it in, you can count on work that cuts through the clutter.